Executive Education Asia - Pacific

Winning Luxury Consumers: Actionable Strategies for the Future


In an innovative collaboration between academia and industry, one of the world’s leading business schools in luxury brand management, ESSEC Business School, is launching a unique program designed for anyone working in the luxury/premium industries interested in better understanding the luxury consumer. Participants will be able to apply this learning to their own industries and to help elevate their brand positioning. The course is represented by an ESSEC Professor with high level of expertise in the luxury industry and boutique advisory firm Hydra Advisory, represented by three former luxury executives and ESSEC Alumni. Attendees will get to interact synchronously in this engaging online program delivered by leading experts with a wealth of experience in the luxury industry.

All workshop participants are also entitled to a complimentary one-hour virtual consultation with one of our luxury experts (terms and conditions apply).

Who should attend?

This series of workshops is applicable to not only those working within the premium and luxury industry, but also, within any ecosystem that wishes to position their brand as premium and target luxury and HNWI customers - Banking, Insurance, Wellness & Holistic Living, Premium Restaurants, Home Improvement, Hotels & Tourism, Airlines, Automobiles, Professional Services, to name a few.

  • Executives and managers working in a premium/luxury brand or one that wants to elevate their brand status
  • Executives and managers working in a brand that sells to luxury clientele (i.e. banking, wealth management, hospitality, insurance, automotive, etc.)
  • Middle and senior marketing management
  • Brand managers and brand directors
  • Marketing and commercial directors
  • Brand owners

ABOUT THE EXPERTS: 

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Brochure Request

Personal data collected with this form are subject to automated processing in accordance with European Regulation (EU) 2016/679 of April 27th 2016 on the protection of individuals with regard to the processing of personal data, and the French Data Protection Act No. 78-17 of 6 January 1978 (« Loi Informatique et Libertés »). The controller is the Managing Director of Essec Business School (D G D P @ e s s e c . e d u). For any question relating to this processing, you may send an email to Essec Business School’s Data Protection Officer (D P D @ e s s e c . e d u). These data are intended for the following processing activities: communication in the context of the recruitment of new students. The data are transfered to the following recipients: Recruitment department of Essec Business School, providers in charge of this emailing. The data will be stored for a maximum 3 years after our latest contact. You are granted by the Law the right to request access to your personal data, their rectification, their deletion, a limitation of processing, the right to oppose processing. You may exercise these rights by sending an email to the Essec Business School’s Data Protection Officer (D P D @ e s s e c . e d u). You also have the right to file a complaint with the French supervisory authority (« Commission Nationale de l’Informatique et des Libertés » (CNIL)).

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