Philippe Pedrazzini | MSc in Marketing Management and Digital

Previous studies:
First-Class Honours -  Bachelor in Business Administration, Institute of Finance and Management of Geneva

Spoken languages:
Italian, French, English & Spanish (Intermediate)

Hey everyone, Bonjour à tous , Ciao a tutti,

First of all welcome to ESSEC Business School, one of the most prestigious universities in the world. If you are reading this, you have just taken an important first step forward towards building a life changing career which has the potential to influence hundreds of people and as have an impact on our society and environment. Please Allow me to introduce myself, my name is Philippe Pedrazzini, I am currently a Student Ambassador for ESSEC Business School. I’m 24 years old, born in Munich. I’m a Swiss, Italian and US citizen pursuing the Master in Marketing & Digital at ESSEC in Singapore.

Before starting my journey at ESSEC, I had three years of diverse professional experiences in the US and Europe and have been exposed to both traditional family owned companies, and highly entrepreneurial and disruptive environments. I have worked in the digital marketing of two iconic luxury watch brands (Patek Philippe and Cartier), have co-founded a digital fundraising platform, spent a summer in New York setting up the digital marketing tools of the second largest shipping company globally, been selected as the youngest candidate to teach and certify Marketing professionals in advanced Google Analytics, while leading Digital Marketing for one of the fastest growing and profitable Blockchain FinTech companies based in Geneva.

Finally, I had the pleasure of being an Intern at Pictet Wealth Management in Zurich. ESSEC was my first choice for the excellence of its teaching and class team work, in a fast paced cultural diverse environment. Our program is taught in Singapore, - a global financial center with world-class talent and a city that has over the year cemented its position as a digital R&D hub globally. Being in a digital capital truly fits with my values, career goals and personal development. Marketing boosts innovation; and innovation helps us to think outside the box and enables us to discover new perspectives to solve complex problems. Understanding next generation consumers and how digital and marketing can shape and be shaped by these consumers appeals greatly to my identity and personal values. I joined ESSEC as I was eager to join a Program, which places Marketing and Digital Transformation at the heart of company’s strategic decision-making and competitive advantage.

Do not hesitate to contact me with any question you may have regarding ESSEC and the MMD Program or anything else. I would be more than happy to answer your questions. Wishing you all the best & Good Luck.

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