Mingyue Ma | MSc in Marketing Management and Digital

Previous studies:
Bachelor's degree in Thai Language & International Economy and Trade, Beijing Foreign Studies University

Spoken languages:
Chinese, English & Thai

大家好!Greetings to all!

My name is Ma Mingyue, and I am pleased to extend a warm welcome to you. I am 22 years old and currently enrolled in the MMD Master's program at ESSEC. I was born in Xi'an, China. Prior to joining ESSEC, I pursued my bachelor's degree in Thai Language & International Economy and Trade at Beijing Foreign Studies University (BFSU).

During my tenure at BFSU, a university renowned for its excellence in international studies, I had the privilege of cultivating a strong professional network. I served as the leader of the Public Relations Department within the Career Development Association and contributed to the university's business negotiation team. These experiences allowed me to collaborate closely with the university's career and entrepreneurship center.

My journey toward marketing began when I achieved first place in the 2020 National Future International Business Negotiation Elite Competition. This accomplishment ignited my passion for marketing, prompting me to pursue multiple internships in marketing roles. Driven by my enthusiasm for the field, I sought an institution that combined prestige and practicality, leading me to apply at ESSEC.

ESSEC, an esteemed French business school, boasts a highly advantageous MMD program that holds the top rank in the Marketing sector within Asia. The program's focus on the luxury industry and digital marketing aligns perfectly with my prior experiences and career aspirations. Courses such as Consumer Behavior in Asia and Digital Marketing Analytics promise to enhance your understanding of consumers and data analysis. Furthermore, ESSEC stands out for its emphasis on real-world marketing practice, its distinguished faculty, and its extensive network with French luxury companies.

Through this program and with the support of ESSEC's career center, you can acquire the knowledge and skills essential for managing luxury brands and preparing for your career. In addition to its academic merits, ESSEC's location in Singapore, a city renowned for its diversity and its role as a bridge between the East and the West, particularly appeals to me. It serves as a thriving business hub, incubating the aspirations of budding entrepreneurs.

I am confident that ESSEC's MMD program will significantly contribute to your professional journey. I am delighted to be at your service, ready to answer any inquiries and assist you throughout your ESSEC journey.

    Contact me!

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