The Future of Luxury Retail Experience: Designing Brands, Spaces & Customer Engagement
Presented by Simon Mitchell, Co-Founder of Sybarite
Thursday 18th June, 6pm | Paris, La Défense
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MASTERCLASS & LUXURY NETWORKING
Simon Mitchell, Co-Founder of Sybarite // Hosted & introduced by Ashok Som, Academic Director of the ESSEC EMiLUX* program
In today’s evolving retail landscape, brands are no longer defined solely by products, but by the experiences they create. Join Simon Mitchell, Co-Founder of Sybarite, while he explores how retail, hospitality, lifestyle, and experiential design are converging to shape the future of customer engagement.
Drawing on over three decades of global projects developed for leading brands and real estate operators, Simon will share insights into the creation of immersive retail environments, the growing importance of hybrid experiences, and the strategic role of design in building long-term brand value.
Through examples spanning luxury retail, mixed-use destinations, and experiential concepts, participants will gain a broader understanding of how businesses can rethink physical spaces to meet changing consumer expectations and create meaningful connections with their audiences.
- 6pm - Welcome
- 6:30 - 7.30pm - Masterclass presented by Simon Mitchell
- 7.30 - 9pm - Networking Cocktail
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Save the Date June 18th, 2026 – 6:00 PM (CET) ESSEC Paris-La Défense Campus |
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7 550
étudiants en formation initiale, dont 38.32% d’étudiants internationaux
7 550
étudiants en formation initiale, dont 38.32% d’étudiants internationaux
7 550
étudiants en formation initiale, dont 38.32% d’étudiants internationaux
7 550
étudiants en formation initiale, dont 38.32% d’étudiants internationaux
7 550
étudiants en formation initiale, dont 38.32% d’étudiants internationaux
7 550
étudiants en formation initiale, dont 38.32% d’étudiants internationaux
The Executive Master in Luxury Management & Design Innovation (EMiLUX)
An executive-friendly format meticulously crafted around a combination of in-person and online modules
In-person modules in 6 countries worldwide: Paris, New York, Dubai, Abu Dhabi, Shanghai, Geneva, Florence, Milan & Rome
An Entrepreneurial Project that challenges participants to think critically about real luxury business problems
Immersive learning through wide-ranging industry collaborations, exclusive site visits, and hands-on learning
A unique perspective of luxury business taught by ESSEC, the world leader in luxury education
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Our speaker
Simon Mitchell co-founded Sybarite with Torquil McIntosh in 2002. Their steely focus has always been retail: architecture, interior design and retail strategy. Organically, this has led to hospitality and lifestyle projects that synchronise with the hybrid retail experience. Simon has a deeply collaborative working style and remains instrumental in fostering the culture of Sybarite, where work-life balance remains at the core.
Simon has conceived and delivered a multitude of global projects of varying scales from monobrands, malls, department stores through to master planning. Amongst those: retail, mixed-use and experiential design concepts for benchmark brands, retail and real estate operators. Past and longstanding clients include LVMH, Marni, Ferrari, S.T. Dupont, Harrods, SKP & SKP-S, Swire, HZM Capital, DFS Group, PIF, Emaar Properties, Al Khozama Investment.
Simon is a regular contributor and opinion leader for a host of conferences and future facing white papers as well as being an active business mentor.
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