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MASTERCLASS

Beyond Good Intentions: Turning CSR into Competitive Advantage

Tuesday 2nd December, 2025, 6.30pm in Lyon, France

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Join us for an exclusive Masterclass and Networking session in Lyon! Gain insights into strategic CSR and connect with ESSEC Executive MBA Alumni and Recruitment teams. 


In this masterclass, Prof. Tommaso Ramus will:

  • explore how companies can use CSR as a driver of innovation, differentiation, and competitive advantage
  • show how strategic CSR can reinforce market positioning, strengthen stakeholder trust, and enable organizations to thrive in an interconnected, technology-driven world
  • use real-world examples for concrete, actionable insight


Following the Masterclass, join our teams and ESSEC EMBA Alumni for an exclusive cocktail, where you can get your questions answered, find out more about our programs, and grow your network!


Save the date

 

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Tuesday 2nd December, 2025

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6.30pm

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Intercontinental Lyon - Hotel Dieu


Register here

Ready to take the leap?

Book a call with an EMBA advisor to discuss your profile, application, and more, or download our brochure.

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7 550
étudiants en formation initiale, dont 38.32% d’étudiants internationaux
7 550
étudiants en formation initiale, dont 38.32% d’étudiants internationaux
7 550
étudiants en formation initiale, dont 38.32% d’étudiants internationaux
7 550
étudiants en formation initiale, dont 38.32% d’étudiants internationaux
7 550
étudiants en formation initiale, dont 38.32% d’étudiants internationaux
7 550
étudiants en formation initiale, dont 38.32% d’étudiants internationaux

Beyond Good Intentions: Turning CSR into Competitive Advantage

In a world marked by shifting global value chains, geopolitical uncertainty, and fast technological transformation, companies are rethinking how responsibility and competitiveness interact. Strategic CSR offers a way to integrate social and environmental objectives into the core of corporate strategy, thus transforming global and technological challenges into sources of sustainable advantage. Yet, when this integration is poorly managed, it can paradoxically weaken a company’s value proposition and strategic positioning, becoming an obstacle to competitiveness. How, then, can firms align their strategy with socially responsible efforts?


ESSEC Executive MBA Programs

AT A GLANCE

  • 3 flexible executive-friendly formats: weekend, modular or hybrid
  • A collaborative approach to responsible leadership
  • A multicultural perspective on business with international residencies in Europe, Asia and the US
  • A network of excellence with 71,000+ Alumni across the world
  • Key trending topics: AI, ESG, digital transformation, intra- and entrepreneurship...

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Jane Doe

Job Position at Company Name

Jane Doe

Job Position at Company Name

Jane Doe

Job Position at Company Name

Jane Doe

Job Position at Company Name

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Professeur - Intervenant

Tommaso RAMUS

Professor, Law, Political Science & Society Department

ESSEC Business School

Tommaso Ramus has been a professor at ESSEC since September 2025. He teaches on the ESSEC Executive MBAs and also serves as Academic Director of the Specialized Master in Sustainability Transformation. He has over a decade of experience teaching courses on strategic corporate social responsibility, business ethics and social innovation at different levels and in various countries (France, Spain, Switzerland, Italy and Portugal). His research focuses on how business organizations can recombine social value creation and wealth generation and turn the tensions that arise from these divergent goals, and associated practices, into opportunities for creativity and innovation. His work has been published in leading peer reviewed scientific journals. Additionally, Tommaso has consultancy experience working on projects related to organizational reconfiguration, organizational change and ethical leadership.

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