Where Do Great Business Strategies Come From?
MASTERCLASS
Thursday, November 21st
6.30 PM
Novotel Dubai Al Barsha
Free Entry - Registration Required
How can you leverage sustainability to enhance your financial strategy and investor relations?
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Unlock Your Business Potential with a Top European Professor
Masterclass presented by professor Jerome Barthelemy
Discover a revolutionary approach to crafting winning business strategies in this exclusive Masterclass, led by Professor Jérôme Barthélemy, one of Europe’s top strategy experts. While traditional tools like SWOT and Porter’s Five Forces help evaluate opportunities, they fall short in identifying or crafting them from scratch. Drawing on cutting-edge creativity research, Professor Barthélemy introduces a game-changing framework that categorizes strategies into four levels, from the least to most creative. By the end of this seminar, you'll gain the tools to not only analyze but also uncover and lead new opportunities with innovative strategies.
What You'll Learn:
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Why classic strategy models fall short in today's fast-paced business world |
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How to systematically identify new business opportunities | ||
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A step-by-step guide to crafting creative, high-impact strategies |
If you're tired of outdated frameworks and looking for breakthrough strategies, this seminar is for you!
Save the date
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Thursday, November 21st | ||
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6.30 PM (followed by a networking cocktail) | ||
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Novotel Dubai Al Barsha - Opposite InsuranceMarket Metro, Sheikh Zayed Road Barsha 1, POB 450011 DUBAI, UAE |
Header Level 2
7 550
étudiants en formation initiale, dont 38.32% d’étudiants internationaux
7 550
étudiants en formation initiale, dont 38.32% d’étudiants internationaux
7 550
étudiants en formation initiale, dont 38.32% d’étudiants internationaux
7 550
étudiants en formation initiale, dont 38.32% d’étudiants internationaux
7 550
étudiants en formation initiale, dont 38.32% d’étudiants internationaux
7 550
étudiants en formation initiale, dont 38.32% d’étudiants internationaux
Header Level 2
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- Lorem ipsum dolor sit amet, consectetuer adipiscing elit.
- Aliquam tincidunt mauris eu risus.
Header Level 2
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Jane Doe
Job Position at Company Name
Jane Doe
Job Position at Company Name
Jane Doe
Job Position at Company Name
Jane Doe
Job Position at Company Name
Header Level 2
Professor - Speaker
Jérôme Barthélemy is a professor of strategy and management and former executive vice-president at ESSEC Business School. He is currently a visiting professor at École Polytechnique, with research published in top academic and practitioner journals, including Harvard Business Review and MIT Sloan Management Review. He has served as editor-in-chief of the Revue Française de Gestion and authored several acclaimed books, including Myths of Strategy (2022) and Libérer la compétitivité (2016), which won France’s best management book award. He holds a Ph.D. from HEC Paris and has been a visiting professor at NYU, Stanford, and Cambridge.
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